Why You Want to Market Your Business to the Masses The market cannot compete for an opportunity it never sees One of the biggest mistakes an owner can make when preparing to sell is quietly presenting the opportunity to four or five groups and hoping one of them recognizes its full value. That is not a marketing strategy. It is a limited conversation with limited leverage, limited competition, and...
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Everyone is watching the capital flooding into cannabis. Almost nobody is watching the plumbing. Medical cannabis is now Schedule III. The first plant-touching operator now trades on the NYSE. Nasdaq published a listing pathway. Institutional money that was legally barred for a decade is drafting allocation memos. On the other side: thousands of small, private, license-encumbered operators — and...
Financial pressure has become a structural feature of the cannabis industry, not a temporary condition. Between punishing tax treatment, regulatory compliance costs, persistent pricing compression, and limited access to conventional financing, even well-managed operations can find themselves caught in a deteriorating position. In that environment, timing is among the most consequential strategic decisions...
The cannabis industry is entering a new phase, one defined less by speculation and more by structure. In the United States, the federal move toward rescheduling has become a marker of broader momentum. Around the world, that momentum is taking shape in different ways and at different speeds: medical programs expanding, adult-use frameworks emerging, and regulators, operators, and investors converging on a...
November 1, 2025 – Big News: Green Life Goes International! After more than a decade of transforming the U.S. cannabis business landscape, Green Life Business Group®, the nation’s largest cannabis business brokerage, is officially going global. Beginning in 2026, Green Life will extend its industry-leading brokerage and consulting services into six international markets, marking a new chapter in its...
The cannabis business isn’t for everyone. The challenges can sometimes seem overwhelming, while taxes, regulatory fees, and IRS rules can make turning a profit a hit-or-miss proposition. When owners in the cannabis industry decide it’s time to move on to greener pastures, many seek the services of Green Life Business Group® to sell their businesses. Green Life serves as a broker for a wide range of...
As the cannabis industry grows up, so have the stakes. Licenses are scarce, rules are strict, and “winging it” is not a strategy unless your goal is to donate margin to the learning curve. In this market, your broker isn’t just a messenger; they’re the difference between a clean close and a very expensive almost. At Green Life Business®, we’re judged on outcomes, not adjectives: $350M+ in...
Every week, headlines paint the same bleak picture: business closures, plummeting valuations, and regulatory uncertainty. From the outside, it might look like cannabis is on life support, but here at Green Life Business®, we see a different story. Our perspective is shaped by direct data, active deal flow, and conversations with investors and operators nationwide from New York and New Jersey to...
This article originally appeared on MJ Biz Daily Assets for cannabis operator StateHouse Holdings for sale in receivership A brokerage firm has listed for sale the assets of California cannabis operator StateHouse Holdings in what could be the industry’s “largest receivership deal,” MJBizDaily has learned. The portfolio for San Diego-headquartered StateHouse includes several brands,...
It is coming to Florida. What's coming you might ask? I, and many others, would say EXPONENTIAL GROWTH in the cannabis space. Just days ago, Amendment 3 passed the last hurdle in place of recreational marijuana being on the 2024 ballot. Thanks to the Florida Supreme Court's approval of the proposed Amendment, recreational cannabis in the Sunshine State seems to be an inevitability. If Amendment 3 is...